Considered Websites Beautiful Software Built to last Brand Identity Made with aloha Mobile Apps Considered Websites Beautiful Software Built to last Brand Identity Made with aloha Mobile Apps
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Crafted digital work,
from first idea to final pixel.

We're a small studio with a broad practice. Every engagement starts with listening and ends with something you're proud to share.

01 · Websites

Websites & marketing sites

Editorial, fast, accessible sites that tell your story and convert visitors. Custom-built from scratch, mobile-first, optimized for every screen.

Next.js Webflow Framer Shopify
02 · Software

Software & web apps

Custom applications, internal tools, and full-stack products. Modern frameworks, clean architecture, built to scale as your business grows.

React Node Postgres AWS
03 · Mobile

Mobile apps

Native-feeling iOS and Android apps with beautiful interfaces. From concept through App Store submission, we guide every stage of the process.

React Native Expo Swift Firebase
04 · Identity

Brand identity & graphic design

Logos, brand systems, marketing collateral, and print. We design identity work that feels considered, distinctive, and built to last.

Logos Typography Print Packaging

Peptide Pulse.

A beautiful tracker for your protocol.

A feature-dense mobile app for tracking peptide protocols, built entirely with a small team and AI tooling. Designed for clarity and shipped to the App Store with a full legal framework and customer support pipeline.

12+
Screens
4.9
Avg Rating
2026
Shipped
Role Design & Build
Stack React Native · Expo
Availability iOS & Android
9:41
9:41
9:41

Recent projects,
built from the ground up.

A look at what we've been making lately. Each project is bespoke, shaped by the people we're building it for. Scroll through the rail →

Drag · Scroll · Swipe

Four steps,
no surprises.

Every engagement follows the same rhythm. It's predictable on purpose, so you always know where we are and what's next.

01

Discover

We listen first. Understanding your goals, audience, and constraints before writing a single line of code or pushing a pixel.

02

Design

Mockups, prototypes, brand direction. You see where we're headed before we start building, and we iterate together.

03

Build

Clean code, modern frameworks, everything documented. Regular check-ins so you see progress and can steer as we go.

04

Launch

Deploy, train you on the systems, and stay available for whatever comes next. Projects don't end at launch, they begin.

Founder · 2026
William Wiles, Founder of WOW Creates
William Wiles Principal

A one-desk studio,
honest about scope.

"I started WOW Creates because the best digital work I've ever seen came from small teams who cared disproportionately about the details."

I'm William. I design, build, and ship everything you see. Projects are taken one at a time so every client gets the full attention a craftsperson owes the work. No account managers, no handoffs.

Before WOW Creates, I shipped products across hospitality, fitness, and health. Peptide Pulse is the current flagship and the proving ground for the studio's approach: dense, considered, built on modern tooling.

W. Wiles Founder · Honolulu, Hawaiʻi

The tools we reach for,
and the ones we don't.

Modern, boring in the best way. The things we use are the things we know deeply. No framework-of-the-week chases.

Design
  • Figma
  • Framer
  • Adobe Suite
  • Typography systems
  • Design tokens
Frontend
  • React · Next.js
  • TypeScript
  • Tailwind
  • GSAP · Framer Motion
  • Three.js
Mobile & Backend
  • React Native · Expo
  • Node · tRPC
  • Postgres · Supabase
  • AWS · Cloudflare
  • Stripe · Auth
Brand & Ops
  • Identity systems
  • Print · packaging
  • Copywriting
  • SEO · analytics
  • Post-launch support

We build the kind of digital work we'd want to use ourselves.
Considered. Beautiful. Built to last.

William Wiles · Founder

Before you write,
you might be wondering…

Most projects run 4–12 weeks. We start with a short discovery call, a written proposal with scope and fixed pricing, then move into design → build → launch. You have direct access to me the entire time. No account managers, no handoffs.
Marketing sites typically land between $8k–$25k. Brand systems from $5k. Custom apps vary widely with scope, so I'll always give a fixed-scope quote before any work begins, and you'll know the number before you commit.
Yes. Most of our clients are on the mainland or abroad. We work async with a weekly live check-in. The Honolulu address is where the studio lives; the work happens everywhere.
You do. On final payment, all deliverables (source code, design files, brand assets) transfer to you in full. We keep the right to show the work in our portfolio, and that's it.
We offer a simple monthly retainer for updates, small features, hosting oversight, and emergencies, or you can go standalone and return when you need us. Either way, we stay available.
Sometimes. We keep a short waitlist and have room for one rush project per quarter. Email us with your deadline and we'll tell you honestly whether we can make it work.

Ready to build
something great?

Tell us about your project. We reply to every inquiry personally, usually within one business day.

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